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GTM Alpha
IMPACT · tool 5 of 8

Anchor Market

Select beachhead market with scoring and TAM/SAM/SOM framework

How do I run Anchor Market in my browser?

Required: Product description. Fields marked optional can be left empty.

What your product does

List of potential market segments (e.g., ["Mid-market SaaS", "Enterprise Finance", "SMB Retail"]) One item per line.

Optional: Description of your current/best customers

Optional: Your ACV (e.g., "$50K")

Optional: Typical sales cycle length

How do I use Anchor Market from Claude?

Connect IMPACT once (see Connect), then ask in plain words. A prompt built from the tested example:

Use IMPACT's Anchor Market tool. product description: Scheduling software for clinics; potential segments: ["dental groups", "physiotherapy chains"]; average deal size: $5,000 ACV; sales cycle: 45 days.

MCP tool name: impact_anchor_market. REST: POST https://impact.gtmhelix.com/api/tools/impact_anchor_market (see Docs).

How does Anchor Market work?

It applies fixed rules in the IMPACT code to the inputs above and returns text. It does not call an AI model, does not look anything up, and does not store what you type. The web form and the MCP server run the same function, so the same input gives the same answer in both.

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